ECOMMERCE:

Digital Ad Policies: Crypto, Web3 & DAOs

The digital advertising landscape is constantly shifting, and the policies for advertising Web3 companies, cryptocurrency, tokens, DAOs etc. can be complex. Here are direct links to the applicable policies on the top digital advertising networks.

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Search Console | Query & Landing Page Explorer

Use my free, one-page Google Search Console Explorer to monitor your website’s organic search traffic over time, and to understand the connection between Search Queries with their top Landing Pages. This will enable to you to act quickly to address issues and opportunities for your business’ SEO, search rankings, and organic traffic, and to optimize page content and tags accordingly.

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UTM Parameters for Better Online Traffic Attribution

UTM Parameters help marketers and digital business owners to better understand the online traffic sources that lead to website engagement and conversions. These short tags added to the end of website URLs are an incredibly powerful way to increase the accuracy and usefulness of your Google Analytics implementation.

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